Can't Scratch This | with ZAGG Founder Robert Pedersen

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Hosted by Jeremy Brockbank, Retail War Games, is the premier podcast for those interested in business strategies and retail insights.


Season one, located in the Mountain West region, features discussions with leading CEOs and influencers, offering practical advice and experiences from brands, buyers, and entrepreneurs. It's a resource for anyone looking to succeed in business.

  • Each episode of Retail War Games explores the key factors in finding success, featuring over 60 interviews with the region's most influential leaders. They share their personal experiences, achievements, and lessons learned throughout the development of their careers. 
  • Backed by Volcanic's experience in assisting over 500 brands to enter new retail markets, the podcast reveals the top industry secrets in business and beyond.



    Robert Pedersen shares his story of how he founded ZAGG. He discusses how ZAGG got its name and how they got into retail stores like Best Buy.  He also recounts a pivotal moment at Macworld when Steve Jobs introduced the iPhone, and how ZAGG's InvisibleShield screen protectors were perfectly timed for the new touchscreen technology. Despite initial skepticism from retailers, ZAGG's focus on quality and innovation led to their products becoming number one in screen protectors.


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